Send a custom digital jar to share with someone who makes you smile.

We all have that special someone who brings a smile to our face: help to make them smile back.

Customize a digital Nutella® jar
Customize a digital jar
to make someone smile

Discover the Nutella® 60 years collection and customize a digital jar for someone who makes you smile

Create now
Customize your jar
Customize your jar
Our smiles are everywhere

Check out how many smiles have been sent so far. 
Want to participate? Cusotmize a digital Nutella® jar, send to someone who makes you smile,, and help us spread even more smiles!